Prime Minister Sir Keir Starmer has ruled out joining the Bluesky social media platform for now, stating there are currently no plans to create either an official government account or a personal profile in his name.
Speaking to reporters at the G20 summit in Brazil, Starmer emphasized that the government’s priority is reaching as many people as possible through communication channels that are widely used.
“What matters for a government is the ability to engage with the public effectively, and that is the only consideration for us,” he said.
Bluesky, a platform originally developed by Twitter co-founder Jack Dorsey in 2019, has seen a surge in users in recent weeks, surpassing 19 million accounts. The increase was particularly notable following Donald Trump’s re-election as U.S. president.
Asked whether he or his government planned to join the platform, Starmer responded: “No plans at the moment, we’re obviously still using Twitter.”
Since Elon Musk’s acquisition of Twitter—now rebranded as X—in 2022, the platform has faced growing scrutiny, leading some public figures to migrate to alternative social networks. Musk, a vocal supporter of Trump, has been appointed co-head of the new U.S. administration’s department of government efficiency.
Several British politicians, including former Labour leader Jeremy Corbyn, Treasury minister Darren Jones, and local government minister Jim McMahon, have already made the switch to Bluesky. However, for now, Starmer appears content sticking with existing platforms.
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